Health research · Memory
Six Everyday Habits: Research and Guidance for Thinking Skills After 60
Research findings and general health guidance are not the same as evidence for a supplement. Here is a plain-language overview of six everyday topics, with the source and its limits.
WATCH NOWBrain Memory Keeper product presentation — advertisementThinking and memory vary from person to person. Research and public-health guidance discuss everyday habits such as activity, sleep and learning. The sources below concern those habits; they did not test Brain Memory Keeper and do not show that a supplement produces the same outcomes.
Lever oneGet the heart rate up
A meta-analysis combined 18 exercise studies in healthy, previously inactive older adults. [1] Improvements differed across the thinking skills measured, with larger effects on tasks involving planning and attention. These results concern exercise interventions and cannot be transferred to a supplement.
Lever twoGuard the hours of sleep
The American Academy of Sleep Medicine and Sleep Research Society published a consensus statement about sleep duration for healthy adults. [2] This is general guidance, not a trial of Brain Memory Keeper. Discuss persistent sleep concerns and your individual needs with a healthcare professional.

WATCH NOWBrain Memory Keeper product presentation — advertisementLever threeKeep reading and writing
A cohort of older adults rated how often they read, wrote letters and did other mentally active pastimes, then took thinking tests every year for a mean of 5.8 years. [3] More frequent mental activity, both late in life and earlier, went along with slower decline. In the 294 participants whose brains were examined after death, the link held even after accounting for the brain changes found.
Lever fourTrain a specific skill
The ACTIVE trial randomly assigned 2,832 adults aged 65 to 94 to ten group sessions of memory training, reasoning training or speed-of-processing training, or to no training. [4] Each kind of training improved the ability it targeted, and the gains were still there two years later. The trial did not detect an effect on everyday functioning at two years.
Lever fiveKnow your blood pressure
The National Institute on Aging includes regular health checks and blood-pressure management in its guidance for older adults. [5] Ask your healthcare professional which checks and care are appropriate for you. A supplement does not replace prescribed care, and this guidance is not evidence for the advertised formula.

Lever sixGet your hearing checked
The ACHIEVE trial gave 977 adults aged 70 to 84 with hearing loss either hearing aids with counseling or health education sessions. [6] Across the whole group, three-year cognitive decline was the same in both arms. In the part of the group with more risk factors, the effect differed, and the authors suggest hearing care might matter most for people at higher risk.
First things firstWhen to see a doctor
Talk to a doctor if memory changes start to get in the way of daily life, for example:
- repeating the same questions within a short time;
- getting lost on familiar routes;
- difficulty managing bills, recipes or directions that used to be easy;
- changes in mood or behavior that family members notice.
Medication side effects, low vitamin B12, thyroid problems, hearing loss and poor sleep can all affect memory, and a check-up can look for them. A supplement does not replace that visit; if you take medication, ask your doctor or pharmacist before starting one. St. John's wort, one of the ingredients in the advertised formula, interacts with many medications, including antidepressants, blood thinners and birth control.
WATCH NOWBrain Memory Keeper product presentation — advertisementThis presentation is advertising. The general research discussed here does not establish benefits of the advertised supplement.
Read the product information and seller-listed ingredients before considering a purchase. Research on everyday habits does not establish that this supplement is effective.
Research sources and general guidance
The sources below concern habits and health guidance, not a clinical evaluation of Brain Memory Keeper. Study designs and findings differ. Links are provided so readers can review the original material.
- Aerobic fitness and thinking skillsA meta-analysis of 18 intervention studies in healthy but sedentary older adults. Fitness training had selective benefits for cognition, largest for executive-control processes such as planning and switching between tasks. Colcombe S, Kramer AF. Fitness effects on the cognitive function of older adults: a meta-analytic study. Psychol Sci. 2003;14(2):125-130. PubMed: Psychological Science (2003)
- General guidance on sleep duration A consensus statement for healthy adults, not a supplement trial. Watson NF, Badr MS, Belenky G, et al. Recommended Amount of Sleep for a Healthy Adult: A Joint Consensus Statement of the American Academy of Sleep Medicine and Sleep Research Society. Sleep. 2015;38(6):843–844. Original consensus statement (2015)
- Reading, writing and other mental activityA cohort of older adults tested every year for a mean of 5.8 years. More frequent cognitive activity was associated with slower decline in thinking skills, independent of the brain changes seen after death in 294 participants. Wilson RS, Boyle PA, Yu L, et al. Life-span cognitive activity, neuropathologic burden, and cognitive aging. Neurology. 2013;81(4):314-321. PubMed: Neurology (2013)
- Structured training for memory, reasoning and speedThe ACTIVE trial, 2,832 adults aged 65 to 94. Ten group sessions improved the specific ability that was trained, and the gains lasted two years. No effect on everyday functioning was detected at two years. Ball K, Berch DB, Helmers KF, et al. Effects of cognitive training interventions with older adults: a randomized controlled trial. JAMA. 2002;288(18):2271-2281. PubMed: JAMA (2002)
- General guidance for older adults National Institute on Aging. Cognitive Health and Older Adults. An educational resource that discusses routine healthcare and everyday habits; it does not evaluate the advertised supplement. National Institute on Aging: original resource
- Hearing care and cognitive changeThe ACHIEVE trial, 977 adults aged 70 to 84 with hearing loss. Overall, hearing aids plus counseling did not change three-year cognitive decline compared with health education; the effect differed in a group at higher risk. Lin FR, Pike JR, Albert MS, et al. Hearing intervention versus health education control to reduce cognitive decline in older adults with hearing loss in the USA (ACHIEVE): a multicentre, randomised controlled trial. Lancet. 2023;402(10404):786-797. PubMed: The Lancet (2023)